Adobe Creative Suite Training Lab: Photoshop

Have you ever received a photo from your team members that looks good but maybe isn’t quite great? Have you ever wished you could edit images to make them into stunners? Well you’re in luck!

This 3-hour session is meant to serve as both a refresher and deep dive into Adobe Photoshop, the industry leader in image post-processing. The course will emphasize scenarios we encounter daily such as editing renderings, photographs, headshots, etc. Designed for those with a working knowledge of the software, this course will show you how to make the most out of Photoshop and benefit your firm.

Learning Objectives

• To demonstrate Adobe Photoshop as a marketing tool within the A/E/C industry.
• To teach how to effectively navigate and use the software.
• To have individuals work alongside the instructor and create a post-processed image.
• To reinforce the use of the software and how it relates to the entire Adobe suite.

Speaker

Betty F. Bluvshtein, Assoc. AIA
Creative Director, M. Cohen and Sons
Adjunct Professor, Jefferson University

Betty F. Bluvshtein is a trained architect whose career has spanned multiple disciplines. From architecture, graphic design, photography to marketing, Betty is a jack of all trades who brings her diverse experience to the A/E/C marketing industry. She has assisted in the rebranding of numerous firms, designed numerous publications and proposals, and currently sits on the AIA Pennsylvania Communications Committee. Betty is an Adjunct Professor who teaches digital representation courses with a focus on the Adobe Suite software. As the Creative Director for M. Cohen and Sons, Betty oversees all branding, marketing and graphic standards. She has a Bachelor of Architecture from Temple University and a Master of Architecture II from the Cooper Union for the Advancement of Science and Art

Notes

• Registrants should bring a laptop to the session (Windows or Mac is fine).
• You are highly recommended to also bring a mouse for your laptop (working on a trackpad is not advised).
• You should have the latest version of Adobe Photoshop and all updates installed on your computer.
• You should have all your working files (not supplied by the SMPS) on your machine prior to the session.

CEUs: 2 CPSM