What is the CPSM Certification?

Being a Certified Professional Services Marketer (CPSM) means you have successfully positioned yourself amongst an elite group of professional services marketers who have invested in themselves and who understand and embrace the need for continuous improvement through education, which enhances their opportunity for professional success.

What are the benefits of obtaining the CPSM Certification?

Certification is a time-tested means of measuring a professional’s credentials. Through the SMPS certification program, an employer can be assured that their marketing professionals have what it takes to generate profitable business through demonstrated proficiency in the domains of practice: marketing research, marketing plan, client and business development, SOQs/proposals, promotional activity, and information, resource, and organizational management.

CPSMs know how to find and deliver profitable business. Consequently, employers who hire CPSMs or support the certification of their employees can be confident that they employ the best-qualified professionals to build business for their firms.

Eligibility Requirements?

To sit for the CPSM examination, a candidate must meet the following requirements:

• Possess a bachelor’s degree or an advanced degree plus four years of experience in marketing or business development for firms providing professional services, or
• Possess an associate’s degree plus six years work experience in marketing or business development for firms providing professional services, or
• Without a degree, have eight years of experience in marketing or business development for firms providing professional services.

Want to join our free study group?

Please contact Catherine DeWitt, CPSM at dewitt@bkma.com to join our study group offered exclusively to Maryland Chapter members. As a group, you will read and participate in discussions for all six domains of practice. Our fall session will last 14 weeks covering all six domains, a recap session, and the examination.